Search Engine Optimization

Fluentlearn offers the Best SEO training in Warangal.  The Introduction SEO or Search Engine Optimization is one among Digital Marketing Techniques adopted by various companies to showcase their web pages which consists of products or services in the top search results of search Engines. Example, Google , Bing , Yahoo many more.

Best SEO training in Warangal

Link popularity and the words in those links are the single most important part of Search Engine Optimization (SEO). But to get the right type of people to want to vote for you your site needs to do many things well. It has to appear “TOP” in search results.

With most websites, conversion and profit are more important than the sheer amount of traffic you get. Making small changes within your site can double or triple your conversion rate. If you do everything else correctly, you do not need to put as much effort into SEO.

Best SEO training in Warangal. Before getting too far into SEO, think about whether the idea you have is one that will be easy to spread. If it is not, think of how you can transform your concept into something that is easier to disseminate throughout the Internet.

Search engines are constantly changing while still keeping secret their algorithms, there is no way to know the exact algorithms at any given time. However, due to data collected through observations of search engines over the past several years, it is my hope that this training will teach you how to make informed observations and decisions as search engines continue to change. With enough experience, one can discern patterns in the search engine puzzle, and as a result, figure out how the process works.

How does a Search Engine Work?

Search engines perform several activities in order to deliver search results. 

Crawling – Process of fetching all the web pages linked to a website. This task is performed by a software called a crawler or a spider (or Googlebot, in case of Google). 

Indexing – Process of creating index for all the fetched web pages and keeping them into a giant database from where it can later be retrieved. Essentially, the process of indexing is identifying the words and expressions that best describe the page and assigning the page to particular keywords. 

Processing – When a search request comes, the search engine processes it, i.e., it compares the search string in the search request with the indexed pages in the database. 

Calculating Relevancy – It is likely that more than one page contains the search string, so the search engine starts calculating the relevancy of each of the pages in its index to the search string. 

Retrieving Results – The last step in search engine activities is retrieving the best matched results. Basically, it is nothing more than simply displaying them in the browser. Search engines such as Google and Yahoo! often update their relevancy algorithm dozens of times per month. When you see changes in your rankings, it is due to an algorithmic shift or something else beyond your control. Best SEO training in Warangal